You’ve invested your time, money, and creativity into building your brand. But have you truly protected it? Just as you…
With the explosion of social media marketing and sales, a product’s visual identity is often as important as the product…
Trademark protection is designed to secure a business asset that is unique to your business and your business alone. This…
In 2019, the United States Patent and Trademark Office (USPTO) implemented a significant change affecting trademark applicants and registrants outside…
In the world of cinema, few vehicles are as iconic and beloved as the DeLorean time machine from the "Back…
Without a doubt, I get close to two or three calls/emails a week from clients telling me that they received…
Trademarks are the building blocks for the success of a new company. There are numerous reasons why a company or…
What is a trademark? “A trademark can be any word, phrase, symbol, design, or a combination of these that identifies…
Many years ago, I wrote an article about using NFL trademarks, which can be found here. As a result of…
Atlas Van Lines, an international transportation and logistics company, has been operating as “Atlas” since 1948. The company includes hundreds…