Trademark

Common Law vs. Federal Trademarks: Understanding The Difference And Why Federal Registration Matters

As you build your business, your brand name, logo, and identity are some of your most valuable assets. Many business…

7 months ago

Why You Should Trademark Your Business Name

You’ve invested your time, money, and creativity into building your brand. But have you truly protected it? Just as you…

8 months ago

Understanding Trade Dress: Protecting the Visual Identity of Your Brand

With the explosion of social media marketing and sales, a product’s visual identity is often as important as the product…

2 years ago

Marvel and DC Comic’s “SUPER HERO” Marks Unmasked: How Your Trademark Can Avoid the Same Result

Trademark protection is designed to secure a business asset that is unique to your business and your business alone. This…

2 years ago

The 2019 Requirement for Foreign-Domiciled Trademark Applicants: Understanding the Need for U.S. Licensed Attorneys

In 2019, the United States Patent and Trademark Office (USPTO) implemented a significant change affecting trademark applicants and registrants outside…

2 years ago

Lawsuit over DeLorean Trademarks Heading to Trial – Back to the Future Time Machine at Issue

In the world of cinema, few vehicles are as iconic and beloved as the DeLorean time machine from the "Back…

2 years ago

Trademark Renewal Solicitation Letters – Are They Scams?

Without a doubt, I get close to two or three calls/emails a week from clients telling me that they received…

3 years ago

5 Benefits of a Trademark and Why You Need One to Protect Your Intellectual Property

Trademarks are the building blocks for the success of a new company. There are numerous reasons why a company or…

4 years ago

Five Classic Examples of Trademarks

What is a trademark? “A trademark can be any word, phrase, symbol, design, or a combination of these that identifies…

4 years ago

NFL and College Football Trademarks – Part 2

Many years ago, I wrote an article about using NFL trademarks, which can be found here. As a result of…

5 years ago