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Widerman Malek Law Blog

Why Dumb Starbucks Made A Dumb Trademark Move

When the Dumb Starbucks store showed up late last week in Los Angeles, there was a lot of media attention on it. One defense that I heard in the media was that it was a parody of a Starbucks store and, therefore, it was probably ok. That’s not exactly the case.

Trademark Fun – McDonald’s v. McDowell’s

Trademarks can be so confusing. Is it ok to use the same trademark as someone else? A detailed analysis must be conducted before answering such a question. A great example of the type of analysis that occurs in trademark law can be found in the movie Coming to America.

Louis Vuitton Sues for Trademark Infringement

Near the beginning of the film The Hangover: Part II, the four friends are walking through the Los Angeles International Airport on their way to board a flight to Thailand for Stu’s bachelor party. Alan, Mr. Socially Awkward, is carrying an over-   the-shoulder bag appearing to be a pricey and lavish Louis Vuitton. While waiting […]

Proving Trademark Infringement in the Ninth Circuit

  To prevail on a Lanham Act trademark claim in the Ninth Circuit, a plaintiff must prove: (1) that it has a protectable ownership interest in the mark; and (2) that the defendant’s use of the mark is likely to cause consumer confusion. The first element is rather easy to prove if one has a […]

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