Intellectual assets encompass intellectual property and potentially a lot more. To simplify the startup of a company’s Intellectual Asset Management (IAM) program, focusing on one or more of the traditional intellectual asset (IA) categories of Products, Processes, Services, and Brand is a good way to establish a baseline inventory of IA candidates from which to […]
Widerman Malek Law Blog
Where To Start …
So your company aspires to start an Intellectual Asset Management (IAM) program. That business decision predictably spawns the sometimes intimidating question, “Where do we start?” What qualifies as an intellectual asset (IA) is often limited only to the eye of the beholder. Consequently, taking inventory of those assets can quickly evolve into an academic exercise […]
