Trademark

Trademark Dilution: Blurring v. Tarnishment

The Federal Trademark Dilution Act (“FTDA”), embodied in Section 43(c)(1) of the Lanham Act, provides that famous marks are eligible for federal protection when a third party’s use of the mark dilutes the famous mark’s distinctiveness, even in the absence of competition, likelihood of confusion, mistake, or deception. Protection against dilution does not exist to […]

  By: Tyler Hampy To begin, what is unfair competition? Although the courts have had little success in defining unfair competition in the abstract, Black’s Law Dictionary defines unfair competition as dishonest or fraudulent rivalry in trade and commerce, specifically, the practice of endeavoring to pass off one’s own goods or products in the market […]

You started your company four years ago and everything is going well when all of a sudden you are handed a cease and desist letter.  The letter informs you that you are using another company’s trademark – their company name.  What are you to do? With the world increasingly getting smaller thanks to the internet, […]

Five Classic Examples of Trademark

What is a company trademark? “A trademark is any name, symbol, figure, letter, word, or mark adopted and used by a manufacturer or merchant in order to designate his or her goods and to distinguish them from those manufactured or sold by others.” – defined by dictionary.com. There are many different types of distinctive marks […]

A Guide to Trademark Licensing

By: Tyler Hampy Say that you really want to use a phrase or logo that you know is trademarked. Is there a way you can use the mark without getting yourself into trouble? The answer is yes! You need a trademark license. A trademark license is a permit to use another’s mark. It gives you […]

What is the Buzz around Vanity URLs?

Over the past summer Google+ has made a big deal about allowing select members to use vanity URLs.  Google stated, “At first, we’re introducing custom URLs to a limited number of verified profiles and pages. But over time we plan to offer custom URLs to many more brands and individuals, so please stay tuned!” Ok, […]

Trademark Refusal – Likelihood of Confusion

I’ve filed an application with the United States Patent and Trademark Office (USPTO) to register my trademark and I have received correspondence indicating that my registration of my applied for mark had been refused based upon a likelihood of confusion. What does this mean? One of the more popular rejections from the USPTO involves a […]

How Does a Franchise Work?

In 1955, a 65 year old man wearing a white suit to match his white hair and goatee took $105 out his social security to start franchising his fried chicken recipe. Less than ten years later, he had 600 franchisee restaurants selling his famous Kentucky Fried Chicken. This man was the legendary Colonel Harland Sanders. […]

You Cybersquatter! That’s My Domain Name

In the early 1990’s before the dot.com craze, a young entrepreneur named Ray Sozzi started his company Student Advantage.  His company sold student advantage discount membership cards to the higher education market.  In a stroke of genius or good fortune, he decided to secure several domain names for his business.  One of the domain names […]

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