Search engine optimization is a crucial aspect of a company’s online business success. It is what makes them visible to their potential customers. Before we move forward into the case at hand, let’s further understand the definition of a trademark and what it protects. A trademark is a word, symbol, or phrase, used to identify […]
If Richard Branson has his way, it might be. Mr. Branson, the tremendously successful entrepreneur and chairman and founder of the Virgin Group has instituted a policy whereby the company’s lawyers aggressively target any company that uses the name Virgin in its own name, its marketing materials or within its URL. The Virgin group has […]
Licensing your intellectual property allows you to contribute to innovation in a broader sense by allowing others to access your ideas and innovations, and it helps you earn more money on your own innovation. Navigating the world of an intellectual property license is difficult, as you want to strike a balance between your interests and […]
As a business owner, the last thing you want or need is to find out some third-rate company is making knockoffs of your product and selling them to your consumers. Not only might someone try to take you to court if the knockoff causes harm, it also severely harms your sales and hits you in […]
T or F? Improvements to old technologies may be patented. True. You actually can get a patent on an improvement to an old technology as long as the improvement is something new and it’s not just an obvious improvement—that’s the key. In fact, most technologies are just improvements to things that have come before. T […]
The Voice of America was created in 1942. It became famous during World War II when radio emcees would broadcast news, songs, updates and even propaganda to US and Allied citizens, and also to listeners in “enemy territory” who could pick up the broadcast signal. By the end of World War II, they provided content […]
Trademarks, copyrights, and patents are all available to the public upon request. You do not have to be a business owner or part of a major company to apply for one of them. You must have something unique that is not a copy of someone else’s work in order to be granted a patent, copyright, […]
On August 12, 2014, the film director Terry Gilliam was sued over a mural painting in his latest movie, The Zero Theorem. A group of street artists, two from Argentina and one from Canada filed the lawsuit claiming the alleged plagiarizing their mural in Argentina. The lawsuit was filed in federal court in Illinois and […]
Think back to math class. Do you remember learning about pi? It’s that funny little greek letter that looks like this π. It is used to represent the ratio of a circle’s circumference to its diameter and is roughly defined as 3.14159 no matter how large or small the circle is. It is one of […]
