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Widerman Malek Law Blog

The Reasons Fashion is Hard to Trademark

Expensive designers that sell their clothing for thousands of dollars for one item are not very affordable to the masses, so how do people that cannot afford those prices wear clothing that looks like a million bucks? Or how does the average consumer dress just like their favorite celebrity when they cannot afford those hefty […]

Intellectual Property Insurance

In the midst of Florida winter, it’s easy to forget about the dangers lurking from June to November. It’s been ten years since a major tropical system has made landfall in Florida. When was the last time your building caught on fire or a lightning strike completely fried your electronics? It’s probably been awhile. Yet, […]

Do I Need Intellectual Property Protection?

Intellectual property law has been around for well over two hundred years.   It has been added to and rewritten in efforts to keep up with the changing times.  The internet forever changed the way material is published.  To protect your original works, you need intellectual property protection.  The good news is that it may be […]

Do You Need An Attorney for Trademark Application?

Filing an application for a Trademark begins a legal proceeding.  The United States Patent and Trademark Office (USPTO) provide an attorney as part of the process.  However, you are not required to use the attorney provided.  You are legally allowed to provide your own for the process.  Here are a few considerations before you decide […]

Trademarks and recognition

When someone needs a tissue do they ask you for a tissue?  No.  They most likely will ask you if you have a Kleenex and not think anything about it.   Tissues are not Kleenex, but Kleenex is a brand of tissue.  It has become a household word and goes to show you how important a […]

The Hype-Wipe trademark lawsuit

Companies and individuals who invent a product or brand are understandably protective of their invention. To see how far a company will go to protect its brand name is evident in a trademark lawsuit from June of 2014.  It involves an innovative 12 year old and a dirty cell phone screen. While most 12 year […]

How to get a trademark

This article was submitted by a reader who was investigating how to go about getting a trademark. In researching some business subjects I came across a few articles on trademarks.   First of all, a trademark is defined as an expression, symbol or design that identifies a product.  For example; Wendy’s.  Everyone knows that Wendy’s is […]

Do you need a trademark, a patent or a copyright?

Are you an inventor?  Do you always try and come up with a better way to do something?  Or maybe you are creative and enjoy writing or photography.  Whatever your interest is, if you are creating something, tangible or intangible, you will want to protect it from others cashing in on your work.  The problem […]

Do the Redskins Have to Change Their Name? NO!

A Federal Judge ordered cancellation of the Washington Redskins federal trademarks. That is not the end of it. This does not mean they have to stop using the name.

Terrible Trademark Trends

It’s likely at some point you’ve read something in a magazine or online that had a ™ by the name of a product. That is the symbol for trademark. A trademark is used to identify things that are produced or offered by a certain company, like the Adidas three strip trademark. Yes, stripes can be […]

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